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Stay connected with the latest trends and announcements from twentytwo & brand.
Stay up to date with the latest updates from twentytwo & brand.
Blog


An Interconnection Queue Position Isn't a Press Strategy. Here’s What Is.
Key Takeaways: Project planning milestones (e.g., entering an interconnection queue) might get your press release picked up, but it’s not the same as earning a feature or actual reads from your target audiences. Trade reporters build stories around industry stakes: market impact, reliability, cost, and communities affected. Audiences can easily read past general announcements (e.g., expanding pipeline gigawatts), because they don’t offer relevant context to the reader or lea
Aug 24


Twentytwo & brand makes Inc. 5000 for Third Consecutive Year
The honor comes at a landmark moment for the clean energy marketing agency as it grows and evolves capabilities to maximize client visibility in the age of AI. Orlando, FL - August 11, 2026 — Twentytwo & brand, a leading marketing and public relations agency for cleantech and renewable energy companies, has been named to the 2026 Inc. 5000 list of America’s fastest-growing independent and entrepreneurial businesses. This marks twentytwo & brand’s third consecutive year on the
Aug 11


The New Visibility Playbook: Why Clean Energy Marketing Requires PR and GEO
Key takeaways: Over 70% of B2B buyers use AI tools for vendor research and to create vendor shortlists, making early AI search visibility essential for clean energy brands. PR drives unconscious, early discovery and builds irreplaceable third-party credibility that captures buyer interest. Generative Engine Optimization (GEO) captures active buyer evaluation to help brands surface in AI outputs when prospects query specific industry challenges. PR feeds the authoritative medi
Aug 10
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